Step onto the red carpet and join us for an evening of Rock ‘n’ Roll fun! This year's American Advertising Federation Awards Dinner will give a nod to an American Classic, the King of Rock ‘n’ Roll himself. It is bound to be an unforgettable evening! The event will be held on Friday, March 4th, at Hyatt Regency Indian Wells Resort & Spa, located at 44600 Indian Wells Lane in Indian Wells. The event will begin at 5:30 PM with a “Bronze Hour” welcome reception where you can see your bronze winners and get your certificates, followed by the Awards show at 6:30 PM. Registration includes dinner.

The American Advertising Awards is one of the industry's largest creative competitions, attracting nearly 35,000 professional and student entries each year through competitions offered through local AAF clubs. The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in advertising.

Conducted annually by the American Advertising Federation (AAF), the local Ad Club phase is the first of a three-tier, national competition. Concurrently, across the country, local entrants vie to win AAF Awards - recognition as the very best in their markets. At the second tier, local AAF Award winners compete against winners from other local clubs in one of 15 district competitions. District AAF Award winners are then forwarded to the third tier, the national stage of the American Advertising Awards. Entry into the Desert Advertising Federation competition is the first step toward winning national AAF Awards.